January 28, 2014

Swedish music industry is up 5%



Sweden music industry scores a 5% growth in 2013 with total revenue of 991.2m SEK (around 154m dollars). Just like in Norway, streaming services are the biggest part of total revenue in Sweden as well. Streaming services grew by more than 30% and generated 705.9m SEK (106m $) which means they represent 71.2% of the total music industry revenue and 95.6% of total digital revenue. 

That’s a huge leap after they had a share of 57.4% of the market in 2012. Behind the overall growth, the decline in CD album sales are worrying. Album CD sales dropped by 31.3% and income generated by their sales dropped by 30% compared to the last year. Download sales dropped by 22.6%, while DVD and Blue Ray sales dropped by 34.1%.

CD singles and vinyl sales grew but they make only 1.4% of the total revenue. Even with this growth, tho, Swedish music industry is only at 60% of their peak year of 2000. However, given the revenue has risen by 27% in the last five years, it seems the recovery is on its way and on the wings of none other than streaming services development.



Units
Last Year (%)
Income*
Last Year (%)
CD Singles
37.000
+9.8%
990.000
+13.3%
CD Albums
5.795.000
-31.3%
229.535.000
-30%
DVD & Blue Ray
166.000
-28.7%
10.641.000
-34.%
Streaming
-
-
705.937.000
+30.3%
Download
-
-
44.130.000
-22.6%
Total:
-
-
991.233.000
+5.1%
*Income in Swedish Krona.

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